The scope of this spending led Dr. Rubin to further evaluate and understand how IT leaders were leveraging their own digital investment to drive growth and innovation for their organization. In doing so, researchers found that the top 10 percent of global companies by operating margin ("top performers") share three core characteristics. These traits include:
- Top performers grow their technology spending 3x faster than the average
- These companies also earn 20 percent higher corporate operating margins
- And critically, 100 percent of top performing companies embrace the TBM methodology
The Scale of the Tech Economy
Traditional survey-based methods of measuring technology spending fail to account for all labor for support of business applications, infrastructure and development. Software and hardware do not operate in a vacuum and require human support and coordination to run effectively. When this support is accounted for, the full scope of the role technology plays in our global economy comes into sharp focus.
"I have devoted my career to helping IT professionals harness the power of the digital economy to serve as true technology economists within their organizations," said Dr.
TBM: How Top Performers Thrive
As technology spending outpaces the growth of the global economy, it's essential to understand how digitization is impacting the modern business landscape. Responsibility for this
TBM is the standard method for managing hybrid IT, allowing technology leaders to measure and manage their comprehensive digital spending – including supporting labor. In particular, TBM was found to have a measureable impact on spending efficiency, infrastructure performance, customer and employee satisfaction and the reliability of cybersecurity systems. According to the report, organizations that have implemented this discipline produce 69 percent more income per dollar spent on "run the business" expenses.
"The key to winning in this new technology economy is not simply investing in technology, but investing strategically," said
Habits of Top Performers
In addition to profiling the traits that contribute to the success of many of today's most successful organizations, today's report also provides a series of ten recommendations for CIOs, IT finance professionals and infrastructure and operations professionals. These recommendations are aimed at providing these leaders with the key actions they can take to successfully implement TBM and use the growth in digital spending to drive business growth.
Report authors found that, on average, successful technology professionals where able to:
- Strive for business value
- Continuously improve
- Create transparency
- Shape business demand
- Deliver value for money
- Plan and govern
- Pay for performance
- Create a business-aligned portfolio
- Invest in innovation
- Enable enterprise agility
More Than a Decade in the Making
The State of the Global Technology Economy report is the culmination of decades of technology spending analysis at more than 3,000 global enterprise organizations by Dr.
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